ENGLISH
Assessing the current state and establishing an advanced direction for external relations cooperation systems in line with the company’s elevated global standing
Solidifying the status of Korea’s largest youth coding competition and expanding the AI-era coding talent ecosystem
Establishing the company’s differentiated technology and innovation as a mobility AI company to the public, while enhancing corporate awareness and credibility
Strengthening digital communication with the Millennial generation as a key potential customer segment
Building brand awareness and credibility through branding communication leveraging diverse digital content
Strengthening brand messaging and driving cross-media marketing centered on YouTube campaigns
Elevating brand influence and awareness through media and digital PR
Achieving stable market positioning and forming a positive brand perception for Taco Bell, operated by KFC Korea
Elevating brand awareness through the development and dissemination of differentiated brand storytelling
Raising public awareness for achieving 2050 carbon neutrality and fostering public consensus and participation in carbon neutrality and green growth
Strengthening the brand status of Korea’s #1 bicycle company and a leading personal mobility industry player
Positioning AXA as a global comprehensive non-life insurance brand with a diverse long-term insurance portfolio beyond auto insurance